‘Twas the night before Christmas and in the North Pole,Delivering presents to children worldwide is the goal. With a sleigh stacked with gifts such as toys, games and socks, Santa’s in for a safe drive with Insure The Box.

London, 14th November 2016 – As Santa prepares for his annual trip on 24th December, this year there’s a little black box fitted to his sleigh. This clever little box will help Santa keep his insurance premium affordable (of course Santa would never ride his sleigh uninsured!) by giving him feedback on his sleigh driving. And with children to visit around the globe, he’ll need to earn as many Bonus Miles as possible through excellent driving*.

By logging into Santa’s personalised portal, Mr. Claus will be able to check how many miles he has travelled delivering all the Christmas presents and how safe his travels have been.

With the black box on board, Santa won’t want to risk hard cornering or losing any presents from the sleigh by speeding around tree tops and chimneys. In the event of a bumpy landing on a snow covered roof or skidding on ice, Accident Alert will ensure the elves will come to the rescue. Following such a misfortune, the telematics data from the clever black box can show the circumstances of the incident allowing Santa’s claim to be processed more efficiently.

Santa’s sleigh is a sight to behold and could sadly be a target for theft while his attention’s turned to delivering gifts – thank goodness that clever black box can help track it down so he can accomplish his task before the world awakes on Christmas day.

With a whole world to deliver to, Santa can use the extra peace of mind that telematics can bring! Insure The Box is a global pioneer of telematics-based car insurance. It installs a telematics box into a driver’s vehicle at no extra cost and monitors the policyholder’s driving. It offers premiums based on 6000, 8000 or 10000 annual mileage and safer drivers can receive up to 100 free Bonus Miles per month. Each policyholder has their own portal where they can check how many miles they have driven, how many extra miles they have earned and how they could have earned more.

*Note: The magic of fairy dust means Santa can keep within appropriate relative speeds while traveling across the world. And delivery-related sherry-drinking is, of course, delegated to Head Elf while Santa is in charge of a vehicle.

Notes to Editors

Insure The Box

Insure The Box Limited launched in June 2010 with its first product; insurethebox, and is the UK’s largest telematics (or black box) insurance provider, now holding almost 3 billion miles of driving data and associated claims. As well as insurethebox and drive like a girl (another Insure The Box brand) it also administers other telematics offerings.

Aioi Nissay Dowa Insurance Company of Europe Limited (ANDIE), subsidiary of Aioi Nissay Dowa Insurance Company Limited and part of the major Japanese insurance group MS&AD Holdings, Inc., acquired the majority stake in Box Innovation Group Limited (which is the 100% owner of Insure The Box) in March 2015. Together they are taking a leading role in the development of technologies that will change the face of motor insurance and the way we view the car.

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